Interactive Reservations System

A complete travel system for tour operators, OTAs and multi-brand businesses. Combine supplier stock with your own contracts, quote and book, and automate the accounts, admin and customer communications around every booking.

The home screen: favourites, the team's to-do list, admin shortcuts and live statistics. Sample figures shown.

Included for every new customer

TripBuilder: quotes your customers actually want to open

Every quote you build in the Reservations System becomes a live, priced itinerary your customers open on their phone, with photos, maps, a day-by-day plan and a call-back button. No more Word documents.

See TripBuilder
A TripBuilder quote on a phone: Your Business Class trip to Dubai

Proven for 25 years,
and getting a fresh look

Every Top Dog customer runs on the Reservations System. We're refreshing its screens, starting with a new home screen. Underneath, it's the same fast, proven system. Watch a booking go from search to customer quote in about a minute.

From enquiry to quote in about a minute. Screens simplified for clarity; sample data.

  • Built for

    Tour operators and OTAs selling flights, accommodation and extras from a mix of suppliers and their own contracts. Multi-brand operators and consortia.

  • What it isn't

    A stock provider. We connect you to the suppliers you choose and manage the contracts you hold.

What it does

  • Supplier stock and your own contracts, together

    We've built over 200 supplier integrations, from GDSs and bedbanks to airlines and transfer companies. Combine them with your own hotel, flight and extras contracts in one search.

    Tailored per contract
  • Quotes and itineraries

    TripBuilder turns a quote into a live, shareable itinerary, with AI to personalise supplier descriptions.

    Included for all new customers
  • End to end, automated

    From enquiry to return home, with accounts and admin processes automated and reports produced for you.

    Core
  • Chasers and communications

    Payment chasers, documents and customer communications go out automatically, at the right time.

    Core
  • Several brands in one system

    Run several retail brands from one system, each with its own branding, language, currency, terms, and trade or direct pricing. Add more brands as you grow.

    Priced per brand
  • Customer self-service

    ManageMyBooking lets customers view their booking, download their documents, pay their balance or instalments, and send you change requests online. See ManageMyBooking

    Tailored per contract

Modules that work inside the Interactive Reservations System

Try it: build a holiday and quote it

This is the everyday workflow in the Reservations System, simplified. Follow the six steps below. The basket is Booking contents: drag a result into it, or press the + at the end of its row. On a phone, press and hold a row (or grab its ⠿ handle), then drag.

  1. 1Press Search
  2. 2Drag a flight into the basket
  3. 3Drag a hotel into the basket
  4. 4Select a transfer
  5. 5Select any extras
  6. 6Click Build quote

Interactive - Sunny Holidays
MainOptionsLogsHelp
HomeBook. ref.: <none>

Summary Travel AI
User: EmmaRetailer: 'Sunny Holidays'Client: none
Booking contents
+ £ 🛒 ✕ ⟳ ⓘ
Passengers2Payments0.00Refunds0.00

Drag a flight and a hotel here

Your quote appears hereSearch, add a flight, a hotel and a transfer, then press Build quote.
What customers say

The system has not only saved our staff valuable time, but also significantly boosted our sales.

"Our experience with Interactive has been nothing short of exceptional. The system has not only saved our staff valuable time, but also significantly boosted our sales. The system's user-friendly interface and powerful features have streamlined our processes, allowing us to focus on delivering exceptional service to our clients."

AbdullahPlan My Tour

Buying questions

Get quick answers to the most common questions about pricing, setup and how the system works.

How much does it cost?

Every system is tailored, so there's no price list. Licences are per user, usually bundled into one monthly cost and itemised in your contract. Once we understand what you need, we'll give you a clear figure.

Can I try it?

You can try the demo on this page now and build a holiday and quote it yourself, or open a real TripBuilder quote. When we talk, we'll show you a live online demo built around your kind of business.

Do you provide stock?

No. We connect you to the suppliers you work with and manage your own contracts. If you need stock, we can talk through which suppliers suit your business.

Is it a CRM?

It holds full customer records, booking history and automated communications, which covers what most travel businesses need day to day. It isn't a standalone sales CRM.

How long does implementation take?

At least 12 weeks from contract to go-live for a team new to the system, covering branding, documents, data import, training and testing. It takes longer with lots of direct contracts or a website alongside, which we sometimes launch in stages.

Where is it hosted?

We recommend our own hosting centre in Peterborough: secured network, off-site backups, failover systems, backup lines and generators. You can also host it yourself or with a third party. One of our Australian customers does, for the time difference. Top Dog is ISO 9001:2015 certified.

What support do we get?

Support runs to agreed service levels, with Monday to Friday office hours as standard and out-of-hours or weekend cover if you need it. Upgrades happen in the early hours and are announced in advance. Any major incident is dealt with whatever the time.

Can you build features we need?

Yes, it's a big part of what we do. Agreed developments and new integrations go on your roadmap, kept separate from what's available today.

All questions, from setup to hosting →